Mountain Dew is a citrus-flavored, carbonated soft drink that’s owned by PepsiCo:
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Taste
Mountain Dew is known for its high-energy, extreme citrus taste. It has more caffeine than other soft drinks like Pepsi and Coca-Cola.
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History
The original formula was created in 1940 by Tennessee beverage bottlers Barney and Ally Hartman. The Pepsi-Cola company acquired the brand and production rights in 1964.
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Variants
Mountain Dew has many branded flavor variants, including Diet Mountain Dew, Baja Blast, Code Red, LiveWire, Voltage, Major Melon, and Spark.
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Ingredients
Mountain Dew contains carbonated water, sugar, citric acid, flavorings, preservatives, color, caffeine, stabilizers, taurine, and sweeteners.
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Brand imageMountain Dew is associated with a daring, adventurous, and rebellious spirit. It’s a favorite among male millennials and consumers who want to live in the moment.
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